McQueen creates video advertisements on the web that recreate the same user experience as watching a movie at the cinema. Our videos for advertising are always engaging, exciting and extremely curated at a formal and aesthetic level.


The eye also wants its part: this rule is particularly true in today’s world, where often the differentiating factor produced is the aesthetics and the ability to involve the customer through the appropriate use of visual and narrative codes.

For this reason, McQueen is inspired by the most complete and rigorous language possible: that of cinema. In the creation of commercials, our ambition is to create videos of great formal elegance with a superior image quality capable of conveying the concept of excellence.

It is known that consumers associate the visual quality of communication with the quality of the advertised product. The visual and aesthetic elements become fundamental in an increasingly competitive market, with companies hardly committed to supporting the Made in Italy as a high-end brand at a global level.

This also applies to digital. The continuous improvement of the network structure allows today to stream products of the same visual quality as those we see on television, recreating the same magic of traditional commercials.

To achieve this, in the production of commercials, McQueen use professionals with a lot of television experience and cutting-edge technologies able to transpose all the quality of the image into formats suitable for the web.

Among our services, we mention in particular:

  • Creative brainstorming
  • Film script
  • Storyboard
  • Direction
  • Production: 4k high definition video made with Sony, Panasonic, Blackmagic, Red, GoPro and Dji equipment.
  • Post-production: Our staff uses advanced editing tools and workflows for colour correction, post-audio, visual effects and 2D-3D graphics, compositing, animation titles for the creation of commercials and TV programs, such as Avid, DaVinci Resolve, Final Cut Pro, Adobe Premiere Pro